Celebritys Concierge Pillow Menu

A customer called me up today looking to book a concierge class cabin aboard a Celebrity ship; he knew he got a lot of extra benefits with it, but wasn't sure exactly what the benefits were.
Quickly summarising for him I ran through the list of extras he could expect:

• Priority Check in
• Complimentary welcome sparkling wine
• Nightly deliveries of hors d'oeuvres
• A second hand held dryer, (useful if there's more than one woman in the cabin).
• Egyptian cotton bath towels
• Complimentary shoe shine service
• Express luggage delivery
• Celebrity tote bag
• Golf umbrella and high quality binoculars in your room
• An extended room service breakfast menu and my favourite
• A pillow menu.

I'd seen this benefit several times but was never sure exactly what you got with it. How many pillows can you really have on a menu? How many different kinds of pillow are there?
Well, after doing a bit of research on the internet you're about to find out........